What are you crying about?

If you look up next time you're outside 471 Hornsey Road you'll see this man above the carpet shop:

Look closer. He's wearing a red frock coat and black hat, has a bell in one hand and scroll in the other. 

He looks kind of like this lady: 

Shirley Ballard, the Isle of Wight's official town crier
Thanks to jonno259 on flickr

The carpet shop has been there seventeen years. The Town Crier picture was there when they arrived, and must have been there a long time before that because it was a mystery to them too.

It's signed MS. The shape of the building and its being on a corner near what was once a railway station made me wonder if it had been a pub, but there's no sign of it on deadpubs.co.uk

I'm stumped. Any ideas?

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